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Sonographer In The Making - Site Snapshot

Period: May 28 - June 24, 2026 (compared with the four weeks before it). Search figures run through June 22.

Hi Jenny - here is the short version of how the site did over the last four weeks: what is working, where it needs attention, and what to do next. Two minute read.


The headline

597 visits over the last four weeks, up about 16% from the four weeks before (516). More people are finding the site, and the rise is steady rather than a one-day spike.


Where the traffic came from

Source-by-source breakdown (Pinterest, social, direct, referral): __________ . This split is not being recorded yet - see the note at the end.


The path from visit to order

  1. Visited the site: 597
  2. Looked at a product: __________
  3. Added something to cart: __________
  4. Ordered: __________

Visits grew, but the middle of this path - product views and cart adds - is not being tracked yet, so the drop-off between steps cannot be shown this period. Connecting it is the single most useful next step, because it shows exactly where interested visitors fall away.


Sales

Recorded online sales over the four weeks came to 334.93 * *, downfrom * *794.90 the prior four weeks. The dip is not from fewer visitors - it is fewer days with a purchase (four days had a sale this period, versus a steadier spread before). Treat Shopify's own sales report as the final word on revenue and order count; the figure above is what analytics captured and can run a little low.


Top performers

Most-ordered products (coloring-page sets expected to lead)




Top pages people landed on




Product-level and page-level numbers are not being recorded by the live feed yet - see the note at the end.


Email

Email reporting connects once the email account is wired into the feed.


What this suggests

  1. The site is gaining ground. Visits are up 16% and Google is showing it a third more often than a month ago. That momentum is real and worth building on.

  2. People see the site in search but click less often - impressions rose 33% while clicks stayed flat. The fix is the title and short description that show in Google results, plus which pages rank. Tightening those turns the extra visibility into visits at no ad cost.

  3. The bigger audience did not turn into more sales this period. That points attention at the product page and checkout rather than at getting more traffic. The clearest next move is to start tracking product views and cart adds, so the exact drop-off point is visible instead of guessed at.


Figures cover May 28 - June 24, 2026 (search through June 22). Visits and search are pulled live from Google Analytics and Search Console. Sales come from analytics and should be confirmed against Shopify, which is the source of record. Traffic sources, product and page detail, and email are marked above as not yet recorded; they are being added to the feed. A small share of visits goes uncounted where shoppers decline tracking, so totals run slightly below the true figure, and the trend matters more than any single number.